Developers often try to come up with new ways of enhancing the user experience (UX) on websites. One of the recent designs that they have come up with is infinite scrolling on websites. As the user scrolls down, new contents keep coming up. For most users, it means that they don’t have to click through multiple pages. Developers don’t have to create different pages for the same topic. Content creators can keep adding fresh content to the same page. The design has become extremely popular in recent times due to its convenience for all users. Most social media sites use…
Author: marketing2business
No matter what business you’re in or what sector you represent whether it could be online business or offline business , every company will rely on some form of marketing. If you’re an SME, your core issue when attracting new clients will be your discover-ability. As it’s nearly a prerequisite to be online these days, that just means there is so much more competition for attention if you rely too heavily on digital marketing. While you will need to utilize various social media platforms and seek out various online portals to get your brand out there, you’ll soon realize that…
Today, making sales is not the only thing that counts for businesses. In recent years, customer retention has become an important matter for many businesses, as it contributes to the credibility and authority of a brand. Customer loyalty and retention is certainly not just about delivering increased profit – as vital as that is. If this subject is especially important for your business right now, please continue reading. In this article, we will explore what customer loyalty is, why it is so crucial for a business, and how to leverage it. What is Customer Loyalty? The concept of customer loyalty…
Considering that the implementation of new technologies accelerates and advances with time, data centres are more often updating their facilities to meet modern requirements. Such change invariably leads to obsolescence or redundancy of equipment that once served useful purposes in the business environment. The exercise of retiring a data centre as a business entity is known as data centre decommissioning and entails the process of IT Asset Disposition (ITAD). In this blog post explaining ITAD in the context of data centre decommissioning, the author discusses its relevance, stages, best practices, and compliance in terms of data and environmental protection. An…
Supply is linked to the action and consequences of supplying. This verb refers, in turn, to provide what is necessary for survival. It can be said, therefore, that the supply is an activity that consists of satisfying, at the appropriate time and in the proper way, the needs of the people concerning the consumption of some commercial resource or product. Definition of Supply Chain On an economic level, supply is linked to logistics and the supply chain. This chain must anticipate consumer demand and ensure the delivery of products to distributors, to avoid depletion of units for sale. Interestingly, some…
Definition of Purchase Purchase is the action and effect of buying. This verb refers to obtaining something in exchange for money. For example: “I will have to wait to finalize the purchase of the car since the money is not enough for me”, “If I were rich, I would not hesitate to proceed with the purchase of a yacht to travel the world”, “With the purchase from a vacuum cleaner, we give you two tickets to the theater.” The purchase necessarily implies another operation: the sale. These are different activities: who buys delivers money to receive a good or service,…
Who knew that the coronavirus epidemic was coming? It has taken the nation by surprise and has lead to millions of people working from home. There are at least 22 million people. Who have joined the unemployment ranks. While many people from newscasters to teachers have set up work stations in their dens, living rooms, or kitchens. Who hasn’t seen some of the work areas with tons of papers and books in the background. And a little child picking up a can of soda and drinking it while the parent is on the webcam? Everyone loves a small child, and…
Top Marketing Strategies New Business Owners Should Consider – Are you concerned about how to best spend your marketing time and money? Too many marketing budgets can balloon out of control. And as a small business, you need to be more strategic with how and where you spend your money. If this sounds like you then you’re in the right place. We’ll break down the top marketing strategies and show you exactly where you should focus your time and money. So keep reading to get the best strategic advice for building your business. 1. Email Marketing One of the best…
Introduction Branding has always been necessary to survive in the market. Without the right branding techniques, your business will never get popular among your audiences. If you are in the business industry, you need to understand that consumers like the brand have a strong identity and presence in the industry. If your business becomes a brand, people will start trusting your business more than your competitors. People will start trusting your products’ quality and consider them superior to the other companies in the market. How a brand perceives the market plays an important role in reaching new heights. You don’t…
Now when you hear 2020, the very first thing that hits your mind is COVID-19. It’s a virus that has affected the whole world in many ways. Whether it is about human lives, local or international businesses, social gatherings, or events, all are at the mercy of this virus. Every other day, the news feed is flooding with the tragedies caused by it. Numerous people are dying and losing their jobs as they are not allowed to operate due to the surge in cases. Indeed, closure and decline in business activities are also playing a significant role in killing the…