It’s no clandestine that drug abuse is a problem in the United States. What may be less known, however, is how drug abuse affects workplaces. This is why the drug testing nyc employers have in place is so important. In this article, we will explore the effects of drug abuse on workplaces and discuss why drug testing is important to keep our workplaces safe. Lost Productivity and Safety It is no covert that drug use can harm people’s performance and safety. In the workplace, this can be particularly dangerous. Drugs can hamper the decisions that employees make, reduce productivity, lead…
Author: marketing2business
Tips to Make Food Content Go Viral – In this age of technology and social media, going viral happens in a matter of seconds. You’ve seen the posts on Buzzfeed, the videos on TikTok, and other social media sites–going viral can happen overnight. Whether it’s a funny dog video or popular dance, any type of content can go viral on social media. As a chef or restaurant owner, you can leverage this to draw attention to your business. That means using carefully chosen hashtags, colorful foods, creating viral food videos, or tagging content creators or foodies. Whether your goal is…
Is Your Business at The Point Where It Needs IT Support? – Are you wondering whether or not your small business needs a better handle on your IT? have you found that your business is growing at a rate that your current technology cannot keep up with? Are you questioning whether or not your business is at the stage where it requires a little more professional help and guidance in terms of how to manage your IT and business networks? if you have found yourself asking the question, then it is more than likely time that your business needs IT…
Since its launch, Shopify has quickly become one of the most popular content management systems for those running e-commerce businesses. The benefits of using Shopify as a platform backbone are undeniable, but you won’t be able to grasp its full potential without a regular audit. The Importance of Auditing Your Shopify Store Like a car, your online store, too, needs regular maintenance. Here’s why: SEO Bad SEO will result in low organic traffic, which goes hand in hand with sales numbers. To prevent this from happening, fix your meta tags, broken links, etc. Duplicate Content Duplicate content shows that your…
Did you know that according to the World Bank, Japan has the third-largest economy globally? And that businesses in Japan have unique challenges and opportunities for growth? It’s no surprise that businesses flock to this country for potential opportunities. If you’re a business owner wishing to grow your company in Japan, you have both an exciting and challenging adventure ahead. The Japanese market is unique and can be difficult to navigate if you’re unfamiliar with cultural customs and business practices. But with a bit of knowledge and strategic preparation, you can make your mark and thrive in this thriving economy.…
As a business owner, you know that marketing is essential to your success. But what type of marketing is the best for your business? If you’re not sure, B2B marketing may be the answer. This type of marketing is designed specifically for businesses that sell to other businesses. This article will discuss how B2B marketing works and how you can use it! What Is B2B Marketing? According to professionals like Damon Becnel, B2B marketing is the process of one business selling products or services to another business. It’s different from other types of marketing because the sale is usually for a…
Online Gambling Companies – An important and decisive factor for success is a suitable and effective marketing strategy for any industry. This becomes more difficult with sensitive industries such as tobacco, sex products, or online betting. In the midst of a market with thousands of betting websites today, how to make your own website stand out and attract players is always an issue for bookies. Below is a list of some methods to make your online betting marketing campaign easier and more effective. Create a Private Message All marketing campaigns need to be carefully prepared to make a breakthrough. You…
As an increasing number of modern businesses pour more efforts into their digital marketing, it’s understandable why you’re out here reading some resources on how to incorporate video content into your web advertising strategies. After all, video content is an effective way to promote your brand and products since many people view online videos almost every day. Contrary to what numerous business owners might think, video marketing is actually convenient and easy to carry out. All you need are creative ideas for your content, some video recording equipment, and editing skills and tools. Video has earned the hearts of many…
One old and popular type of marketing is direct mail marketing. It is typically run by using public addresses kept by state and local governments across the country. Marketing firms would usually collect these public addresses and then curate a mailing list using the addresses. Then they will sell the list to firms and businesses for their marketing endeavors. Sometimes, depending on the terms of the contract the marketing firm may even be the ones to send out mails to the addresses on behalf of the business. While direct mail advertising may have some drawbacks, it does have several other…
Marketing better sales decisions – In businesses, decision-making is a critical skill for those in managerial positions. But if you’re in charge of your company’s sales team, you don’t just make decisions, but you need to make better sales decisions. Sales leadership can be referred to as the ability to positively change the attitudes and actions of your sales team to achieve or even exceed the sales goals. And part of this influence depends on how you can effectively handle the numerous decisions you face daily. That said, how do you make better sales decisions? Check out these five tips!…